🚨 RED ALERT!🚨
Your recruiting department is about to get crushed backfilling the roles of departed employees. Employee Comms can ease the pain by creating content and experiences that can help mitigate attrition.
Prudential’s Pulse of the American Worker Survey conducted by Morning Consult in March 2021 has some eye-popping statistics about how workers feel about staying with their current employer.
No two newsletters are the same because no two audiences or topics are exactly the same.
Using examples of three newsletters I subscribe to:
With two examples
If you’ve ever received a message letting you know that So and So wants a story on the intranet about X and Y, this post is for you.
Internal comms pros know that “raising awareness” can never stand as a reason to put your team’s energy, resources, and time to work. The requester must go deeper in their solicitation and tie the content to the company’s business strategy, or at least prompt some action — ideally both.
Below is a business-outcome focused template you can use anytime someone calls, emails, or chats you for a request for…
Almost every single piece of content published to your intranet should have a real person’s name attached to it — a byline.
Being a “transparent” workplace is hip these days. Everything from glass walls to all-hands town halls to openly rating peer performance are well-intentioned measures to reinforce the notion that a company is willing to be honest about success, failure, and attempts to improve and grow.
Volumetrics relates to measurement by volume, where volume is an amount or the quantity of your output.
Volumetrics are superficial measurements of some of your team’s success and output. They help you understand what’s working and what’s not and should be reviewed regularly; if not daily then at least weekly.
What am I talking about exactly? Volumetrics for internal comms include:
Publishing to a platform, rather than to individual channels, is the surest way to increase the return on investment (ROI) for your time, effort, and output. A platform consists of the multitude of channels (or outlets) to which you distribute comms content.
To be successful with a multichannel publishing strategy, you must understand all the channels that are available to your team. You should also consider possible channels, so you can think creatively or anticipate resource needs for the future.
Free learning opportunity…a two-day virtual conference on the workplace of the future, hosted by Future of Work USA.
In case you missed it…
Alphabet Chief Financial Officer Ruth Porat reports the company is seeing pre-pandemic productivity levels from employees thanks to leadership coaching and lots of employee surveys. “We’re pretty much back to pre-Covid levels,” she said.
The productivity reset can be attributed to several employee engagement tactics, including:
Welcome to the fourth installment of my interview series with internal comms professionals.
Hanna Lundgren is a Co-worker Communication Leader for IKEA, where she’s been for nearly five years. Although the global corporate office is in Malmö, Sweden, it remains shuttered because of the pandemic. …
File this under tactics.
“A Spoonful of Sugar” is a song from the 1964 film Mary Poppins. The catchy tune opens with these lyrics:
In every job that must be done, there is an element of fun
You find the fun and snap, the job’s a game
And every task you undertake becomes a piece of cake
A lark, a spree, it’s very clear to see
Poppins, the nanny, uses the uptempo song to show two children, Jane and Michael, that even a daunting task like cleaning their bedroom can be made more pleasant with just a little bit of…
What a week…
In case you missed it…
This week (year) is momentous for many reasons. The U.S. presidential election, the most significant and most hotly contested in decades, is nurturing our collective anxiety. Our attention is consumed, but not completely…
The world tends to keep spinning despite real and perceived cataclysms. …